"Alongside a few tested favorites, scores of new products are beginning to populate the shelves of our favorite store. As we shift into the winter season, these newbies would make perfect additions to your beauty routine. If you’re popping into your local Target any time soon, be sure to add these to your list of must-haves!
Target has officially hopped on the K-Beauty bandwagon by introducing a line of curated products, some of which are being offered as trial-sized kits for specific complexion issues or as innovative full-sized products like this “shower pack.” Hot showers can seriously deplete moisture from the sensitive skin on your face, but this intensely hydrating mask loaded with squalene, argan oil, and hyaluronic acid is activated by the steam of your shower and leaves you glowing after.
Dull skin is a constant battle during the winter months, and you’ve got to get more moisture in where you can. Pixi packs this pre and post-makeup mist full of hyaluronic acid and provitamin A to keep skin plump and glowing from the time you roll out of bed well into happy hour.
Another effective way to combat winter dullness is to incorporate the brightening power of Vitamin C. Nº7 Radiance Essence is a two week treatment that delivers more even tone and diminishes the appearance of hyperpigmentation, both conditions that are exacerbated by excessive winter dryness.
Metallic is having a major moment this fall — but if you’re not ready to commit to the trend by way of a heavy metal jumpsuit or a disco ball-esque trench coat, ease into it with a high impact metallic lip. L’Oreal makes metallic accessible in a range of shades from demure to daring — at a very affordable $10 a pop.
The skincare world has been buzzy about French thermal water, or rather, “eau thermale,” for a minute now. La Roche-Posay packs this prebiotic formulated cleanser with eau thermale as well as niacinamide for an ultra-gentle, calming, and brightening cleanser you’ll be reaching for all winter long.
Just because it’s frigid outside doesn’t make textured beachy waves any less desirable. If you’re looking to ditch your hot tools to spare your locks any extra stress in the colder months and opt for no-heat alternatives, Kristin Ess’s texturizing spray is hydrating enough to not strip your ends of much needed moisture but has enough hold to keep your no-heat styles looking effortless.
Bold brows aren’t going away anytime soon — in fact, the trend is showing that the bigger the better. If you’re using a pencil or pomade to create definition but are wanting more volume, CoverGirl’s Brow Powder is in fact easy breezy as the name suggests — the silky powder formula couldn’t be easier to apply and has absolutely no fallout.
Manuka honey and Mafura oil shine in this intensely hydrating duo from SheaMoisture and is the perfect addition to your winter care regimen. Antioxidants and Vitamin C rev up the vibrancy of dehydrated hair and the oleic acid in Mafura oil keeps strands properly hydrated root to tip.