"In the world of beauty deals, it’s a widely known fact that nothing beats Ulta’s 21 Days of Beauty. Twice a year, they offer 50% off multiple best-selling products every day for—you guessed it—21 days straight. The hair products you’ve been eyeing to finally try your hand at a Sabrina Carpenter blowout and viral makeup items you have saved on your TikTok? They’re all on sale at their lowest prices ever.
If you’ve found yourself panic-googling “cheap Mother’s Day gifts” at the eleventh hour, CVS has a lineup of under-$25 gifts that are thoughtful, cute, and look way more expensive than they actually are.
I’ve already loaded up my phone with calendar reminders on the days my favorite products are on sale—I’m looking at you, Benefit Brow Pencil and Supergoop! Sunscreen—and am encouraging everyone I know to do the same. Whether you’re stocking up on tried-and-true favorites or looking to snag a new item at a discount, these are the best deals of Ulta’s 21 Days of Beauty.
The Best Deals at Ulta’s 21 Days of Beauty
Friday, August 30
Saturday, August 31
Sale price: $28.50 After sale: $57
55 shades available
Sunday, September 1
Sale price: $14.50 After sale: $29
2 shades available
Monday, September 2
Sale price: $84.50 After sale: $169
2 colors available
Tuesday, September 3
Wednesday, September 4
Thursday, September 5
Friday, September 6
Sale price: $12.50 After sale: $25
4 shades available
Saturday, September 7
Sunday, September 8
Sale price: $14.50 After sale: $29
11 shades available
Monday, September 9
Tuesday, September 10
Wednesday, September 11
Thursday, September 12
Friday, September 13
Saturday, September 14
Sunday, September 15
Sale price: $21 After sale: $42
40 shades available
Sale price: $18 After sale: $36
5 shades available
Monday, September 16
Tuesday, September 17
Wednesday, September 18
Sale price: $16 After sale: $32
5 shades available
Thursday, September 19
Sale price: $16 After sale: $32
3 shades available
