The Non-Toxic Beauty Brand That Will Help You Nail The “No Makeup Makeup” Look


It’s all over our Instagram feeds, YouTube, and beauty blogs: barely-there natural makeup. The seriously chic “I woke up like this” look is all about enhancing your natural features and feeling comfortable in your skin. It’s not about specific cheekbone angles or covering and changing… but rather a celebration of your unique face. A trend I think we can all get behind and recreate, with the right tools.

That’s why when we heard about Per-fékt Beauty, I was ecstatic to give them a test run. The brand boasts an uncomplicated, natural approach to beauty with products that make you look like yourself, only with glowing skin or stop-you-in-your-tracks eyelashes. Even better? Their products are full of natural ingredients and pass the clean beauty test.


Who Per-fékt Beauty is Designed for…

I love a good contour and baking session, but sadly my professional team that transforms me into a daily goddess hasn’t shown up yet (or ever)—and I don’t always want to do a full lewk. If you like your makeup routine to be short and simple, then this line was made for you. No sponges or brushes are required and many combine multiple steps which will save you even more time when you’re on the go.

Another plus: all of their products are infused with skincare properties (like Vitamins A and E) and while I would never suggest opting out of your morning skincare routine entirely, this feature makes me feel better about the days that I wake up late and am doing well just to brush my teeth.




What It’s Made Without…

I know it’s not realistic to trash the entire contents of your entire makeup bag, but replacing toxic products one at a time can make a big difference. It’s sad but true that some of our favorite items on shelves are made with less-than-lovely ingredients. In an effort to be conscious about what we’re putting on our skin, I would always suggest doing your research before purchasing a new product. Yes, it can be tempting to make that instantly gratifying purchase, but do you really want that impulse mascara if it’s made with coal tar? Yeah I didn’t think so.

The Per-fékt Beauty line offers reasonably-priced products without many of the ingredients that have no business anywhere near your skin.

  • Non-toxic
  • PETA certified cruelty free
  • Gluten free
  • Paraben free
  • Sulfate free
  • No phthalate, propylene glycol, GMO, triclosan
  • Vegan



What We Tried (and Loved)

Per-fékt Beauty
lash elixir kit

I love some false eyelashes, but it's not feasible for me to attach them everyday and most lash growth serums are too pricey for me to justify. This two step kit conditions, nutrifies and enhances for longer and thicker looking natural lashes. It's an instant boost and the more you use it - the more of a difference you'll see.

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Per-fékt Beauty
lash perfection gel

Now that you've gotten your lashes plumped, it's time to coat them with this ultra-nourishing lengthening mascara. Even after two coats, the formula didn't feel clumpy or heavy and lasted all day.

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Per-fékt Beauty
lip per-fekt

For a subtle hint of color that will keep your lips moisturized. Our favorite color was "hint of tint" and the subtle spearmint flavor makes each application feel fresh.

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Per-fékt Beauty
eye perfection gel

Sweep the solution underneath your eye to "erase" any signs of sleepless nights. I was impressed with the difference I saw and didn't even feel concealer was necessary afterward. Note: a little bit goes a long way, especially with the applicator. The formula dries with a smooth finish, so no cakey under eyes here! I'm a huge fan of the clip that comes with it to make sure you get every last ounce of product out of the tube.

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Per-fékt Beauty
brow perfection gel

I love brow gel for keeping my unruly hairs in place, especially if there's a tint to give them the appearance of being more full. The wand is easy to direct and leaves just enough product to tint and shape your brows without overdoing it. With 4 shades available, you can find the stay-in-place formula that works best for you.

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Per-fékt Beauty
body perfection gel

This product is a game-changer for all my girls out there with winter ghost white legs. *raises both hands* Use on your legs, arms, or anywhere you're looking to add a little color and blurring effect. Don't be alarmed when the product comes out dark - you can use a dime size amount for your entire leg to get moisturized, airbrushed skin. I've used it so much that I've already bought another tube so I never have to run out!

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SPOILER: I’ve already used half the bottle of body perfection gel since writing this post. With warm weather finally making dresses and sleeveless shirts a reality, it has been a total game changer when getting dressed. And I don’t think I will ever want to live without a lip per-fekt in my purse. Unlike other lip crayons, it’s incredibly moisturizing so I don’t have to carry chapstick AND a lip color with me.

This post was in partnership with Per-fékt Beauty, but all of the opinions within are those of The Everygirl editorial board.