"I’ve purchased some of my all-time favorite products from Amazon. My desk chair, the oversized mirror that sits in my bedroom, the emotional-support water bottle I take everywhere—heck, I even bought my coffee table on Amazon. I’m a sucker for a good deal and fast shipping, and you know Amazon does both of those things well. And there’s no better time to shop the mega-retailer than during Amazon Prime Day.
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Back again this July, Prime Day offers deals that rival even Black Friday and Cyber Monday-level savings. It’s the perfect time to hit “purchase” on those items that have been idling in your cart or stock up on some essentials while they’re on sale. This summer’s Amazon Prime Day promises to be as big as ever, but with a few twists that you’re going to want to know about before you start shopping.
Read on to learn everything you need to know to make the most of Amazon Prime Day, including when the sale starts and how to find the absolute best deals.
When is Amazon Prime Day?
This summer’s Amazon Prime Day event kicks off on Tuesday, July 8. In previous years, the sale was over and done in just 48 hours, but this year—for the first time ever—Amazon Prime Day will span a full four days. The sale officially goes live starting at 12:01 a.m. Pacific Time (that’s 3:01 a.m. Eastern) on Tuesday and runs through Friday, July 11. Those extra two days of savings are perfect for anyone (read: me) who likes to let their cart finds marinate a bit before officially committing to the purchase.
What is on sale for Prime Day?
Throughout Amazon Prime Day, you’ll see sales across categories including clothing, furniture, home decor, kitchen essentials, books, and electronics, so no matter what you’re shopping for, you can snag some great deals. IMO, many of the best deals are found in the home category, where you can save a ton on big-ticket items like area rugs, office furniture, kitchen appliances, and splurge-worthy items like the Samsung Frame TV. Some items are bound to sell out well before the end of the sale, however, so it’s a good idea to shop early.
This year, Amazon is also launching something called “Today’s Big Deals,” which are themed drops of some of the sale’s best deals. These will launch daily at midnight Pacific Time throughout the sale and are only available while supplies last, so it might be worth staying up late to snag some major savings. Plus, Amazon will be dropping additional new deals as often as every five minutes during the sale, so there are tons of opportunities to score some savings.
How to find the best Amazon Prime Day deals
Amazon’s Prime Day sale is only available for Prime members, so you’ll want to sign up for a membership (or a free trial) ASAP. It costs $14.99 a month or $139 annually, but of course, you’ll get a ton of benefits like super-fast, free delivery in addition to access to the sale. If you like placing an order and having it arrive within a day or two, the membership fee is well worth it.
You can see what’s on sale (including some early deals available now) on the Prime Day page on Amazon’s website. Hot tip for scoring the best deals: Set up alerts so you’ll be notified about any sales on items you’ve got your eye on. Since new deals can pop up at any time during the sale—including “lightning deals” that are only good until they’re gone—take away some of the shopping stress by visiting the Prime Day event page in the Amazon Shopping app. You can set up an alert for any items on your Amazon wishlist, in your cart, or marked “Save for Later.” Then, if and when the price drops on your item, you’ll be the first to know.
Jessica Friedhoff, Senior Lifestyle Editor
Jessica Friedhoff is the Senior Lifestyle Editor at The Everygirl, where she oversees the Home & Living category of the site. She writes and edits stories across a broad range of topics including decorating, food, entertaining, travel, and more. With a pulse on the latest trends, she uses her eye for detail and design to create timely, inspiring content for our readers.
Feature graphic images credited to: Amazon (1, 2, 3, 4, 5, 6, 7)